Branding Ideas

Successful branding is far from an easy task, and for organisations of a certain size that rely heavily on their branding, it is vitally important to remain relevainsnt to fend off the threat posed by competitors.

In today’s increasingly digitised world it would be fair to assume every business has a website and that they use the search engine to advertise their services or products.

Video content is becoming more important than ever and no matter how small or large your business it’s something you should consider adding to your website.

Do you know who your ideal clients are, or are you unaware of the type of customer who spends money with you?

The importance of creating and maintaining a client database cannot be overstated. It provides a crucial information resource for your business not only in terms of contacts, but also in building sustainable revenue.

As most people have been on lockdown at home, there has been an increased focus on social media marketing.

COVD-19 has changed the way everyone conducts business, but even as the commercial world prepares to reopen, thoughts have already shifted towards preparing for a potential second or even third wave of the coronavirus.

During the Covid-19 outbreak times are exceptionally hard for businesses all around the World and there's the prospect of a 35% fall in UK GDP as a result of the Coronavirus crisis.

This post on Video Meetings was written at the start of the 2020 Covid-19 pandemic and lockdown in the UK. We've since revisited it and added more...

A recent tweet from actor and writer Paul Scheer (The League and Human Giant) picked up on a clever piece of marketing by a retail store in America.

Branding has more of an effect on us than many of us realise. It’s not just the logo, font choice and words that influence the way we engage with them, but just as importantly, the use of colour.

Achieve Your Goals – a guest post by Andrew Black – find out more about Andrew and his work at Heroes on Hand.

Leave your DIY to the experts – a guest post by Georgia Stylianou – find out more about Georgia and her work at Marshmallow Design and for more FREE brand and marketing advice.

In today's digital landscape, the first few seconds a visitor spends on your website are crucial. At Webshape Design, we have mastered the art of capturing and retaining user attention.